Our Vision
We aim to build a powerful audio marketing platform that turns any location into a unique brand experience. Our goal is to help brands connect with their customers through relatable and engaging audio content, transforming ordinary moments into extraordinary experiences.
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How It Works?
001
Seamless Integration
Connect any speaker to our platform via the internet, ensuring an effortless setup
that gets you up and running in no time
Our Impact
Step into a new dimension of brand engagement.
What’s Included
Audio branding
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Digital Music solutions
02
Online radio station creation
03
Script writing and Creative
04
Audio Content Production
05
Playlist Sourcing and Curation
06
Music licensing and writes management
07
Voice Over Sessions
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Technical Support
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Brand Strategy and Collaboration
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LatestNews
Is music playlists your only offering?
At our core, we do much more than just deliver customised music and advertising messages. Think of us as a dynamic audio newsletter for your brand! We transcend traditional marketing by immersing your customers in an enriching experience that conveys your identity and values. When they leave your store, they won’t just remember their purchases; they’ll carry a deeper understanding of your brand story. This holistic approach transforms customers into loyal advocates who feel a genuine connection to what you offer.
Who writes the ad copy, scripts, and messaging between songs?
We handle it all for you! Our team of radio expert creative writers will unpack your brand messaging and craft engaging ad copy. We’ll write, voice, and produce all audio assets, ensuring everything is sent to you for approval before production begins. We value your brand identity, so you’re welcome to be as involved in the creation process as you like. Ultimately, you get the final say!
Can I make changes to the audio and messaging after all assets have been made?
Absolutely! Each month, we offer a recording and scripting session to keep your content fresh. Plus, we’re flexible enough to accommodate any urgent brand or marketing campaigns that need to launch quickly, even after production is complete.
What type of music will play on my station?
We’ll curate music playlists tailored to your target audience and demographics. With decades of award-winning music format design experience, we’ll collaborate with you at every step. Once the playlist is created, we can easily adjust or add music to keep it current and engaging.
Do I have to pay for the music that is played?
Yes, if it’s commercial music (like tracks from popular recording artists). However, we take care of all music licensing for you each month, handling everything from tracklisting to reporting to APRA/One Music. If budgeting for royalties is a concern, we also offer a selection of non-royalty music to ensure your station sounds fantastic while keeping your brand distinct.
What is a music licence, and why do I need it?
Any business playing music in a public space must have the appropriate permissions, usually in the form of a licence. This isn’t just a legal requirement; it also ensures that music creators are compensated for their work, allowing them to continue producing music for businesses like yours. Playing music without permission can infringe on copyright laws, potentially leading to legal action, which could involve court proceedings and additional costs.
Can’t I just play Spotify or a radio station?
Sure, you can—but your brand will miss out on the chance to stand out and amplify its presence through one of the most powerful mediums: audio! Remember, our ears influence a lot of purchasing decisions. Using platforms with ads means risking your competitors’ messaging playing in your venue, which is far from ideal.
What do I need to play my station in-store?
It’s as simple as having an internet connection and a device—like a phone, tablet, or computer—and a speaker! All the costly hardware, software, and storage for your files and music are handled on our end.
Do I have tech support?
Absolutely! We’re here for you every step of the way and provide 24/7, 365-day-a-year support. And yes, we might even answer the phone as “Santa Claus” on December 25th!